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Do you want to rapidly trim the fat on your social media (Instagram, Facebook et al) following?
Let me show you how it’s done.
Step one
Create a reel advocating for more inclusive language in your industry, when words like ‘bridal party’, ‘bridal table’, ’bridal suite’ still get dropped regularly. And in a time when we continue to see business booking forms list ‘Bride’s Name/Groom’s Name’ as the default (same-sex marriage was legalised eight years ago, FYI).
Here’s the offending reel:
Step two
Get called a ‘clown’ and an ‘Instagram clickbait idiot’ running a ‘wed-circus’ by a fellow wedding vendor on their Instagram stories.
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