Shippit’s new insights platform to give Aussie retailers full visibility from cart to doorstep

Shippit chief product officer Inga Latham

Shippit chief product officer Inga Latham. Source: Supplied and Canva.

Australian retailers now have a potentially powerful weapon at their disposal, with commerce delivery platform Shippit this week unveiling an insights platform that will give its customers a 360° view of their shipping and delivery operations. 

Shippit Insights, which is available through Shippit’s custom Performance Package that customers can tailor with their selected plans, analyses over 250 metrics to help retailers identify ways to cut costs and improve the customer delivery experience.

These insights can be used by an entire retail operation, including logistics and operations, e-commerce and finance teams, to streamline data from multiple sources, identify bottlenecks that lead to delivery delays, select the carriers based on freight, delivery and dispatch, and get a complete view of shipping costs.

Many retailers have very little clarity on the economics and efficiency of a delivery after it leaves their store or distribution centre, however, Shippit wants to give them visibility from cart to doorstep.

When asked how Shippit Insights would help Australian SMEs, Shippit chief product officer Inga Latham told SmartCompany that Shippit Insights puts retailers, irrespective of their size, in control of their shipping operations. 

“Our reports create visibility of issues and opportunities,” she says. 

“Through tools like Shipping Optimiser and Rules Engine, retailers can...

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