JAM the Label and Christina Stephens had models in wheelchairs, models using assistive walking devices and models with prosthetics on the catwalk wearing their designs. Source: supplied.
This year’s Adaptive Fashion Show at AAFW saw two fashion labels, JAM the Label and Christina Stephens showing off their latest pieces, as models in wheelchairs, models using assistive walking devices and models with prosthetics took to the catwalk wearing the designs.
Thursday morning’s show received a standing ovation for the models and for the designers, in recognition of how this area of fashion has been ignored on runways, by labels and by major department stores for too long.
JAM was founded in 2019 by Emma Clegg and Molly Rogers, two Occupational Therapists and Disability Support Workers who wanted to create an inclusive fashion label designed for people with disability.
Handpicked for you

Three major innovations at Afterpay Australian Fashion Week 2022

COMMENTS
SmartCompany is committed to hosting lively discussions. Help us keep the conversation useful, interesting and welcoming. We aim to publish comments quickly in the interest of promoting robust conversation, but we’re a small team and we deploy filters to protect against legal risk. Occasionally your comment may be held up while it is being reviewed, but we’re working as fast as we can to keep the conversation rolling.
The SmartCompany comment section is members-only content. Please subscribe to leave a comment.
The SmartCompany comment section is members-only content. Please login to leave a comment.