From Atlassian to Adore Beauty, Showpo, LVLY and more: 10 success stories from Smart50

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LVLY co-founders: Hannah Spilva and Verity Tuck. Source: Supplied.

Since 2007, the Smart50 list has showcased the 50 fastest-growing SMEs in Australia. Every year, SmartCompany profiles these successful companies and their founders, and keeps an eye on their progress — their origins, their expansions, acquisitions, pivots, new developments, and highs and lows.

Well, Smart50’s back in 2024. Entries are open and information can be found here. While we wait to see what excellence is in store this year, let’s take a look at some Smart50 alumni who went from big… to even bigger.

Atlassian

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Atlassian founders Mike Cannon-Brookes and Scott Farquhar. Source: supplied.

Atlassian started out in 2002 when founders Mike Cannon-Brookes and Scott Farquhar launched their own business instead of taking graduate positions.

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