Source: Adobe Stock
Real estate agents across Australia are using artificial intelligence to automate many of their roles, using everything from ChatGPT to bespoke bots to speak with customers, write property listings, and even decide how likely contacts are to buy or rent.
In 2021, Australia’s most prominent real estate data company CoreLogic bought property technology company AiRE for its “real estate digital assistant” RiTA. The artificial intelligence product analyses customer data to create call lists and, unknowingly to the recipient, automates text message and email communications with prospective and current investors, buyers and landlords.
RiTA also creates a prospectability score to determine the “best owner for a user to prospect” which is based on data including the kind of property and when it was last sold.
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