The affected Oodie styles were avocado, fruit faces, happy flowers, blue tie dye, charcoal and stripe. Source: ACCC
Wearable blanket brand Oodie has paid more than $100,000 in penalties issued by the consumer watchdog over the alleged failure to include the proper fire warnings on six styles of its kids’ beach products.
Founded by Shark Tank judge Davie Fogarty, the Oodie has become a runaway success in Australia, with devotees of the blanket-hoodie combination helping the business, and its sister brands, reach revenue of $182 million in the 2020-21 financial year.
However, the Australian Competition and Consumer Commission (ACCC) launched an investigation into the sale of more than 2,400 Kids Beach Oodies by parent company Davie Clothing Pty Ltd following a customer complaint.
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