Canva research shows Australians lead the world in believing generative AI is boosting creativity

canva

An image derived from Canva's generative AI platform, using the prompt 'Australia artificial intelligence'. Source: Canva

Australian firms feel they are on top of the generative artificial intelligence wave but many are yet to establish firm data privacy rules around the technology, according to a new global survey conducted by graphic design powerhouse Canva.

The Sydney-based unicorn, which has introduced AI-powered image generation, text creation, and translation services to its graphic design suite, on Thursday released the results of a new global survey of some 4,000 marketing and creative leaders.

Surveying business personnel from Australia, the US, the UK, France, Germany, Spain, Brazil, Mexico, and India, Canva found an astonishing 97% are comfortable with AI adoption, and 80% agree it will allow them to save time on busywork.

COMMENTS