How do we spot new trends, drive innovation and sell better?

Recently, Prime Minster Malcolm Turnbull urged and encouraged Australians to be more creative, develop new opportunities and drive innovation to grow our economy and secure a better economic future for us.

That’s all well and good but how do we spot new trends, drive innovation, and sell better so as to secure our future?

There will be many variables to consider in each of our answers to this question. However, there are three core things we need to master if we want to spot and create trends before anyone else does, if we want to get ahead of the curve, and if we want to be an indispensable resource or asset to our business and our clients.

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