How Lash Therapy’s founders turned a $12,000 investment into $20 million in revenue
Lash Therapy Australia founders Emma Spiliopoulos, Jessica Arthur and Lauren Rugolo officially launched the brand in September 2020 with their Eyelash Growth Serum, with each founder initially investing $4000 in the venture.
TikTok, tackling tangles, and turning profits: Georgiemane’s George Papura on growth and marketing magic
Georgiemane is changing the haircare game with its innovative products and a thriving digital presence. We sat down with the Founder, George Papura, to dive into the brand's inspiring success story.
Neural Notes: Ex-Microsoft execs secure $5.1 million to blend AI with AR hardware
This week on Neural Notes: SpatialGPT, the Aussie AI startup made up of Microsoft alumni that's focused on hardware just raised over $5 million.
Riding the wave: Kulani Kinis’ journey from Hawaiian dream to swimwear sensation
In a digital age where dreams can be as tangible as the smartphones in our hands, Alex Babich, Founder and Managing Director of Kulani Kinis, shares his inspiring journey of building a global swimwear brand from down under.
Hey Bud Skincare trades bracelets with Swifties Down Under in a genius marketing campaign
Melbourne-based brand Hey Bud Skincare handed friendship bracelets and its new lip balms out to Swifties entering the concerts.
Meet three Aussie brands that leveraged TikTok’s Kickstarter Program to unlock serious growth
The TikTok for Good Launchpad SMB Kickstarter supports and celebrates Australian businesses that prioritise corporate social responsibility and cause-related actions.
Spon cons: ACCC says 81% of influencers could be breaching consumer law
Australia's consumer watchdog says social media influencers continue to push the boundaries of consumer law, raising the prospect of penalties against online personalities and small businesses that don't label paid posts correctly.
Hairdressers on frontline of Australia’s worker shortage as job ads fail to deliver
Hairdressers are on the frontline of Australia's new worker shortage, but a new report from Jobs and Skills Australia (JSA) suggests online job advertisements are failing to meet the persistent vacancies in salons across the country.
ATO reveals 174 criminal convictions amid ongoing GST fraud crackdown
The Australian Taxation Office secured 174 criminal convictions for tax-related fraud in the last financial year, while the stunning trend of GST fraud popularised on social media suggests even more prosecutions are on the way.
“Not a victimless crime”: Mildura man jailed for seven years over ATO TikTok GST scam
A Mildura man who received $837,000 from the Australian Taxation Office (ATO) using 'TikTok GST scam' has been sentenced to 7.5 years of jail time.
How the Matildas won the hearts of Aussie supporters – and the internet
World Cup fever is everywhere – from the city centres to local bars and restaurants, and even the SmartCompany office. But that’s not all. The Matildas and their supporters are also breaking the internet.
A timeline of the $4.6 billion TikTok GST scam plaguing the ATO
The GST scam that went viral on TikTok continues to get worse as the ATO admits that it had to payout double what it initially reported.